Weekly Feature

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What’s Next for Nintendo?

June 06, 2008
by Christopher Coats
Since first making a splash on the video game scene in 1985, Nintendo has consistently sought to push the boundaries of traditional gaming. While the company watched their competitors emphasize reality and serious gaming, Nintendo has remained unapologetically light and fun, appealing to players’ inner-child. Occasionally falling behind Sony and Microsoft in the marketplace, Nintendo has taken time to reinvent, re-imagine and reestablish themselves as pioneers on the gaming front.

Handheld for all ages

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Come and play

Opening borders

A new audience

Bigger than Hollywood?

Origins

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